Digital Marketing Executive - InterContinental Abu Dhabi

Do you see yourself as a Digital Marketing Executive ?

What's your passion? Whether you're into surfing, swimming or scuba diving, here at IHG we're interested in YOU! We love to employ people who apply the same amount of passion and dedication to their jobs as they do to their hobbies - helping us to become one of the very best companies in the world. By sharing your expertise and passion, you will help us to achieve our vision which is 'Great Hotels Guests Love' .

The InterContinental Abu Dhabi is an IHG flag ship property in Abu Dhabi and is a prominent landmark on the Corniche, located in a commanding beachfront setting. It features 390 guest rooms and suites, has highly acclaimed food and beverage outlets and elegant meeting rooms and banquet facilities.

We are currently seeking to hire a dynamic Digital Marketing Executive to join InterContinental Abu Dhabi.

Job Overview


•Assist in the formulation of strategies to build a lasting digital connection and engagement with our guests using our Food & Beverage Restaurants, Health & Wellness Facilities and Rooms
•Plan and monitor the ongoing company presence on all our social media platforms
•Launch optimized online adverts through Google Adwords, Facebook etc. to increase hotel brand awareness
•Be actively involved in SEO efforts (keyword, image optimization etc.)
•Prepare online newsletter and promotional emails and organize their distribution through various channels
•Manage and update hotel websites
•Provide creative ideas for content marketing and update website
•Design artwork for promotional material and Food & Beverage promotions
•Measure performance of digital marketing efforts using a variety of web analytics tools such as Google Analytics, WebTrends etc
•Acquire insight in online marketing trends and keep strategies up to date
•With the rest of the Marketing & Communications team Act as a brand guardian in terms of look and feel of online communications as well as tone of voice of copy
•Monitoring return on investment for the different online marketing campaigns<br><br> Ideally you'll have a Bachelor's degree in Marketing, at least two (2) years experience in a Digital Marketing role in a 5 stars hotel. Ultimately, you have excellent understanding of digital marketing concepts and best practices. Experience with B2C social media, Google Adwords, and email campaigns and SEO/SEM. Strong knowledge of Adobe Software - Illustrator, InDesign and Photoshop, experience in HTML coding is a plus. The right candidate portrays a professional image at all times and posses strong multi tasking and admin skills.

In return, we'll give you some great benefits including a competitive salary package, free duty meals, uniforms, hotel discounts worldwide and the chance to work with a fantastic team. Most importantly, we'll give you Room to be yourself .

So what's your passion? Please get in touch and tell us how you can bring your individual skills to IHG.

To find out more about us or any other jobs with IHG please look at http://careers.ihg.com/

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